That is why successful clients work with successful digital advertising professionals.
CityVU has Google AdWords professionals and Google Merchant professionals on staff. We currently manage 62 clients with search, display and merchant advertising throughout Google and its display network along with Bing/Yahoo and its display network.
From an article on SearchMetrics, “Google Shopping Ads show Biggest Growth”:
The share of Google Shopping PLA integrations more than doubled over the year, with the proportion of keywords for which at least one Google Shopping integration was displayed rising from 7.5% to 16% between January and December 2014 (there was a dip in the summer months, possibly because of the seasonal retail market slowdown). In total, Google Shopping PLA integrations account for 44% of all integrations shown across the millions of keywords analyzed – more than any other integration².
Google Shopping has been a paid for service globally since February 2013 requiring retailers to buy PLAs incorporating images, pricing and other information in order to promote their products within Universal Search integrations for relevant keyword queries.
“The growth in the proportion of keywords for which Google Shopping Integrations are displayed represent increasing opportunities for retailers to buy Product Listing Ads and for Google to generate income from the now paid for Google Shopping service,” explained Marcus Tober, CTO and founder of Searchmetrics
Advertising is easy. Successful advertising is a science. Speak to a professional at CityVU and we can together see if we are a good fit.
GIVE THEM THE CONFIDENCE THEY’RE SEEKING
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CityVU only takes on advertising clients with a minimum $2000/month average spend.